How smart labels actually work
Both products end up as location events in GoAndTrack — but they get there in fundamentally different ways. One rides a partner detection network; the other carries its own cellular connection. Understanding the difference is the key to buying the right one.
Architecture 1
The Bluetooth partner-network architecture (GNTS1)
- 1
Activate and attach
Activate the GNTS1 Smart Sticker and apply it securely to the shipment, package, pallet or asset.
- 2
Emit a secure signal
The sticker broadcasts a secure, encrypted Bluetooth signal designed for detection by authorised devices in the partner network.
- 3
Detect through the network
A compatible smartphone, access point, IoT gateway, vehicle telematics system or other participating device detects the signal.
- 4
Relay to the cloud
The participating device associates the detection with its available location and securely sends the event to the cloud.
- 5
View through GoAndTrack
The resulting location event becomes available within GoAndTrack for operational visibility, route history and supported workflows.
Detection availability and reporting frequency depend on the presence, configuration and connectivity of compatible participating devices. Network size does not guarantee detection at a particular location, on a particular route or at a fixed interval. Cellular-label performance similarly depends on coverage, configuration and operating conditions.
100M+ participating devices and rapidly expanding
The partner detector is a necessary part of the architecture — the sticker never connects to a satellite or cellular tower itself.
Architecture 2
The cellular-enabled architecture (LL100)
- 1
Determine location
The label determines or assists its location using GNSS satellite positioning, Wi-Fi positioning inputs, Bluetooth scanning and supported cellular-network-assisted methods.
- 2
Transmit over cellular
Its integrated cellular connection sends location and condition data to the cloud — no participating Bluetooth detector required.
- 3
Accuracy varies by method
GNSS outdoors is precise; Wi-Fi, Bluetooth and network-assisted methods can vary significantly with conditions. The label uses the best input available.
- 4
Record
GoAndTrack stores the reported position with its timestamp, building route history with geofence events.
The label reports through its own cellular connection — a more autonomous architecture. Positioning accuracy varies with the method available; cellular-network location is not universally GNSS-equivalent.
The short version
One question does most of the sorting
Do shipments move through lanes with everyday device activity?
Cities, hubs and busy transport routes → GNTS1 rides a 100M+ partner detection network at the lowest per-unit cost.
Do goods travel remote or unaccompanied, anywhere?
Sparse routes and higher-risk freight → LL100 reports through its own cellular connection.
Not sure which label fits your lanes?
Tell us about your shipments and we'll tell you honestly which architecture fits — and when neither does.